Mar 29, 2024  
2017-2018 Catalog 
    
2017-2018 Catalog [ARCHIVED CATALOG]

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COMM 350 - Strategic Communication


Units: 3
Three hours lecture per week
Description: Course provides an introduction to the concepts and skills associated with risk communication, crisis communication, public relations, and event planning. Students will learn to research, implement, and evaluate strategic communication plans across multiple channels and will explore the theory and practice of strategic communication within the non-profit, environmental, and health contexts.
Graded: Letter Grade



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